the brief
Our client wanted us to deliver their top tips for giving the perfect presentation in a short explainer animation. It needed to be informative, appeal to adults and remain light-hearted.
our process
With a tight budget and time-frame, we came up with a creative response that would fulfill the brief without compromising on quality. We had the idea of setting our animation in a puppet theater. This approach would help keep things contained and allow us to ultilise a cut-out style of animation. Every prop was created and rigged, then the whole thing just needed acting out. This technique added to the overall effect of watching a real puppet show.
cut it out!
the result
By placing certain limitations on ourselves, we were able to develop new techniques and create a beautifully simple and effective animation.